personal brand

How Crazy-Ass Erik Changed My Life and Business

Tweet Back in the wild and adventurous days of my youth, I found myself in a remote village somewhere in Mexico. My place was drained in sweat, the air reeked of alcohol and young peeps were partying through the streets. And somewhere in the turmoil, I HIM. During all my travels, I met a lot [...]

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To Brand or Not To Brand ? Let’s Solve This Sucker Once And For All !

Tweet You know where the word branding comes from ? It’s based on the German word “Brand” which means fire / aflame / burn. Back in the old days, the farmers got major headaches from separating each other’s cow herds. To clarify which cows belong to whom, they took a hot iron stamp with their [...]

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How to Create Engaging Web Content that Captivates your Audience

Tweet I swear to heaven, if I hear that phrase “content is king” ever again, I will activate my orbital satellite gun and vaporize that conservative soul: Baaaaaaaaaaaaaaaaaaaaaaaaaam. Can you smell the remnants of burned blogger flesh ? If not, don’t worry. It’s time to move on: Our beloved digital world has evolved, and so [...]

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How to Build a Stronger Online Presence by Working Less

Tweet If there was a contest for the biggest procrastinator online, I’d win it by a landslide. O – oh ! I should have used the past tense, because that doesn’t apply to me anymore. Building a powerful online presence takes thousands of steps. Sometimes, the work load seems so ominous you just don’t know [...]

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7 Magical Methods to Influence Almost Everyone

Tweet Hello my fellow Digital Crusaders, this post is about 7 powerful methods that allow you to influence almost anyone – without making enemies or leaving your loved ones ! Using the magic of influence should only be for the grrreater good. You have a cool product to sell, you want to make people take [...]

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Why You MUST Create Your Brand If You Want To Build A Successful Digital Career

Tweet haha, bold headline, true core. It still makes me want to cry at night to see so many people trying to establish their online career, while missing out on the essential: You are a brand, whether you like or not. The question you should ask yourself: Am I creating a bland brand that’s forgettable, [...]

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