I recently watched a quick 6 minute video story on ted.com that gave me i-n-s-p-i-r-a-t-i-o-n in a major way.
Let’s jump straight into action :
A Japanese is in the US and approaches an American.
“Excuse me, sir, what is the name of that block ?” The American “Well, the street name is Warren street.” “Ok, ok, but what’s the name of the block?”
“We don’t name blocks; they are just the spaces between streets”.
The Japanese leaves puzzled and a little bit disappointed.
Now let’s do a quick teleport to Japan.
An American approaches a Japanese and asks for the street name. The Japanese answers: “Well, that is block number 16 and that is block 17”. “OK”, the American says,”… but what is the name of the street ?”
“We don’t have names for streets…” the Japanese reassures,
“… they are just the spaces between blocks.”
And it’s not just a quick & funny story; it provides real value.
When you’re diving deeply into the blogging scene you’ll find millions of tips on how to blog the “right” way. Tips that sound like these:
- Strengthen your reader community by encouraging comments. Comment on other blogs to promote yourself and attract new readers.
- Be everywhere – use every social media service that’s fashionable and be permanently present – 24/7 preferable.
Sounds fairly reasonable. But then you find elite bloggers like Steve Pavlina who won’t even allow blog comments (and never EVER comments on other blogs) and Seth Godin who simply refuses to use Twitter, contrary to what “common blogger sense”dictates.
What does this mean ?
Well, nobody’s right, nobody’s wrong – anything goes.
Whatever you think, think about the opposite as well.
It might just be the right thing to do.